New Balance 740
72 articles经典款New Balance跑鞋，为现代运动鞋文化重新设计。
- New Balance
- 740
- "Pink Granite & Mineral"
- New Balance
- 740
- "Mint Flash & Ash Wood"
- New Balance
- 740
- "White"
- New Balance
- 740
- "White & Shadow Grey"
- New Balance
- 740
- "White & Silver Metallic"
- New Balance
- 740
- "Blue Agate & White"
- New Balance
- 740
- "Castlerock & Silver Metallic"
- New Balance
- 740
- "Grey Matter & Navy"
- New Balance
- 740
- "Castlerock & Silver Metallic"
- New Balance
- 740
- "Grey Matter & Dark Alpine Green"
- New Balance
- 740
- "Slate Grey & Blue Agate"
- New Balance
- 740
- "Dark Olivine & Sea Salt"
- New Balance
- 740
- "Dark Olivine & Khaki"
- New Balance
- 740
- "Mercury Red & Castlerock"
- New Balance
- 740
- "Pink Taffy & Pink Granite"
- New Balance
- 740
- "Sea Salt & Plum Brown"
- New Balance
- 740
- "White & Navy"
- New Balance
- 740
- "Silver Metallic & New Spruce"
- New Balance
- 740
- "Sea Salt & Arid Stone"
- New Balance
- 740
- "Monarch Burgundy & Slate Grey"
- New Balance
- 740
- "Neon Nights"
- New Balance
- 740
- "Moonbeam & Arid Stone"
- New Balance
- 740
- "Ice Blue & Sea Stone "
- New Balance
- 740
- "Bisque & Angora"
- New Balance
- 740
- "Incense & Angora"
- New Balance
- 740
- "Heron Blue & Vintage Indigo"
- New Balance
- 740v2
- "Dusk & Dawn"
- New Balance
- 740
- "Grey Day"
- New Balance
- 740
- "White & Marsh Green"
- New Balance
- 740v2
- "Dusk & Dawn"
- New Balance
- 740
- "Slate Grey & Black"
- New Balance
- 740
- "Sea Salt & Firefly"
- New Balance
- 740
- "Grey Matter & Frosted Glass"
- New Balance
- 740
- "South Beach"
- New Balance
- 740
- "Linen & Terra Cotta"
- New Balance
- 740
- "White & Classic Orange"
- New Balance
- 740
- "Concord Grape"
- New Balance
- 740 x Aminé
- "Benson Tech"
- New Balance
- 740
- "Castlerock & Terrarium"
- New Balance
- 740
- "Black & Silver Metallic"
- New Balance
- 740
- "Triple Black"
- New Balance
- 740
- "Black & Silver Metallic"
- New Balance
- 740
- "Earth Shadow & Frosted Glass"
- New Balance
- 740
- "Sea Salt & Black"
- New Balance
- 740
- "Rich Oak & Bisque"
- New Balance
- 740
- "Dockside & Timber Wolf"
- New Balance
- 740 x atmos Pink
- "Pink Vacation"
- New Balance
- 740 BUNGEE LACE
- "White & Navy"
740
2020年代初，New Balance凭借复刻经典运动鞋款并将其改造为现代生活方式运动鞋而声名鹊起。其中最具魅力的当属740——这款流线型网面跑鞋以永恒美学完美契合当代时尚潮流。
2024年复刻版延续初代740的千禧年代设计精髓，采用透气网面与耐磨合成皮革的经典混搭。流畅侧翼饰条勾勒出修长轮廓，传统系带系统确保脚部稳固包裹。鞋头内部预留充足活动空间，赋予穿着者极致舒适的活动体验。
鞋底单元延续舒适设计：ABZORB中底缓震系统提供卓越吸震效果与柔软脚感，中足稳定片增强支撑力，防滑橡胶外底采用厚实方块状凸纹确保可靠抓地力。深邃弯曲凹槽既提升灵活性又减轻整体重量。
除性能亮点外，New Balance 740更以复古运动美学、雅致中性色调与经典品牌标识交织出迷人外观。侧壁醒目的"N"字标识、鞋舌与后跟处低调的"NB"字样，以及侧跟处彰显支撑缓震功能的"ABZORB"字样，共同构筑独特视觉语言。
为强化产品影响力，New Balance 推出多款引人瞩目的740联名系列：首款与美国人气说唱歌手Aminé合作，以鲜活的"Benson Tech"配色致敬其母校；随后携手创意时尚品牌Concepts，继优雅的"Saignée"版本后，于2025年推出"Brut"特别款。Brut"配色。
新锐篮球明星卡梅隆·布林克亦通过新百伦时尚广告助阵，演绎晨昏双景的740穿搭。此举呼应品牌标语"从清晨7:40到黄昏7:40"，彰显其作为全天候舒适时尚生活运动鞋的定位。凭借其柔软缓震、怀旧魅力和百搭美学，New Balance 740完美契合这一细分市场。